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Old 16-06-2008, 05:52 PM
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VicAnne VicAnne is offline
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I know wyevale garden centres in the midlands already have florist outlets, branded under 'Fleurista' - a Carol Caplin creation i'm lead to believe! Whilst i agree that it could be a good venture, in terms of footfall etc, i would be VERY cautious. A similar thing happened to someone i knew. About 12 - 15 years ago this guy opened a florist outlet in a local ASDA- at the time, all the asda stores had a few independant retail units within each store. He had a large display in the entrance/ exit area of the store and business was good. He then managed to branch out into several other ASDA stores and his business was fantastic. He didn't just sell bunches, but had skilled florists making funeral/ gifts / weddings to order. Everything was great until ASDA decided that they would like a bigger slice of the pie and kicked him out of all their stores. Then low and behold, ASDA were then selling flowers of their own, and with the boom of dot.com the introduction of flowers to order. ok, slightly different circumstances, but what's to say that you take all the risks with your money and do build a fantastic business, for the garden centre to then kick you out and trade on all your previous hard work??
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