Hi Playmate
dare i say it, i changed jobs from secretarial to floristry at 28, spent a lot of money on childminding etc whilst training, did some experience for nothing at a couple of shops, gave up my normal wage and lived on just husbands wage with two babies. Cut my cloth as they say but then after a year or so of doing the odd wedding at home, doing arrangements for nothing for the gang at the university, buying whoopsie flowers at the supermarkets and practicing like mad, i took the plunge and opened a shop. (ps, i was obsessed with research also and visited lots of shops and was on the internet every night researching)I made mistakes just like anyone can who had worked in a shop for years but i also wanted to do more modern stuff. However, this was alongside the more traditional stuff. It is nice to have more varied work. Sometimes i am really grateful to do a nice traditional basket. I find that the traditional stuff sells the best but i think 20% of my customers now buy my modern stuff. You do need to know your market and do not cut yourself off from the traditional buyers, their money pays the bills also. I never think i know it all and even though i am in my four years now and i have always been in profit, i will always take advice from someone who has been in the trade for years. Just wanted to say keep your dreams and aspirations alive!! The best advice i can offer is while the creativity is a big side of the business you are foremost a business women when owing a shop and must think of profit constantly. Hope this helps
